A deep dive into the craft of Product Marketing with the best Product Marketers in the world.
Each week your host Jeffrey Vocell (Iterable) is joined by a Product Marketing Expert, to take a deep dive into their Sharebird.com AMA.
Each week your host Jeffrey Vocell (Iterable) is joined by a Product Marketing Expert, to take a deep dive into their Sharebird.com AMA.
Product Positioning with April Dunford, Author of Obv!ously Awesome
April Dunford, product positioning expert, and I dive deep into the craft of product positioning. We cover her book, the role product marketers, can and should play, why positioning statements suck, why great positioning is the underpinning of great marketing ad much more.
Welcome to the Product Marketing Experts
Intro episode to tell you what The Product Marketing Experts Podcast is all about. Bringing together the best PMMs in the world to talk shop.